From social media to blogging to SEO, the average online marketing consultant certainly
has a lot of responsibilities. Luckily, these insanely helpful Chrome extensions can make
life easier, saving you time and stress. From helping you track broken links to ensuring
you avoid any embarrassing grammatical mistakes, these 15 extensions are a surefire way
to take your marketing services to the next level.
1. RiteTag Social Media Optimizer: Choosing the right hashtag is key to adding
value to your social media posts, and it can make or break a post’s visibility. But
even the most seasoned internet marketing consultants at the most prominent
digital marketing agencies can have trouble figuring out which hashtag they
should be using for a particular story or event — especially considering that
monitoring and then comparing hashtags can be a pretty time-consuming
endeavor. Luckily, the RiteTag Extension delivers comprehensive analytics on the
hashtags literally as you are typing them into your social media message. What
could be more efficient?
2. Klout: Klout is a great way to take your Twitter strategy to the next level, helping
you identify and reach out to key influencers. It provides a score of every Twitter
account you engage with to give insight on how authoritative and popular a
particular user is, helping you structure your strategy accordingly.
3. Search in a Giphy: As any online marketing consultant will tell you, a well-
placed GIF is a great way to capture your audience’s attention and drive up
engagement rates. However, finding the perfect GIF for a particular situation can
be time intensive. That is, unless you’ve downloaded the Search in a Giphy
extension. This extension makes it incredibly convenient to search for GIFs
within a number of accounts, including your Facebook, Twitter, Gmail, and Slack
4. StayFocused: This a great tool for any online marketing consultant suffering
from a bout of procrastination and is an excellent way to boost overall
productivity. StayFocused ensures that technology is a valuable means of
discipline as much as a source of distraction, limiting the amount of time you can
spend on certain websites (i.e., the ones you use to procrastinate). Once you’ve
used up your allocated time on these websites, StayFocused will block the IP
address keep you on track and productive.
5. Figure It Out: Every digital marketing agency is likely to have a handful of
clients in different time zones, and figuring out what time it is where can be a
major headache, to say the least. Luckily, the Figure It Out extension lets you add
up to 10 time zones to your “new tab” screen. This makes it easy to schedule
posts in different time zones or set up meetings with clients on the other side of
the globe, saving you time and hassle.
6. Buffer: The big pain in social media marketing is scheduling posts. Luckily,
Buffer is an efficient way of scheduling posts, allow you save valuable content
and schedule a time to share it across your social media networks. This is
especially useful for all of those times you ran into a great piece of content but for
whatever reason couldn’t share it immediately.
7. Evernote Web Clipper: Evernote web clipper allows you to clip any article or
webpage and save it in one place, making it easy to collect great content for your
content creation strategy without having to keep 27 different tabs open all day. As
an added bonus, the tool allows you to easily create notes and to-do lists to ensure
you stay organized.
8. Rapportive: The Rapportive extension helps you extract valuable social
information from email exchanges. This information is then gathered into a
sidebar in your Gmail account, making it easy for you to connect with new
influencers or clients on their social media accounts.
9. Boomerang: Perfect for automating your email marketing efforts, Boomerang
lets you schedule emails to be sent at the right time.
10. Grammarly: No digital marketing agency can afford to deliver content to clients
with grammar mistakes. That’s why Grammarly is such a great Chrome
extension. It helps you catch grammar and spelling mistakes, even the ones that
programs like Microsoft Word often can’t detect, from incorrect verb tenses to
missing articles before plural nouns and misplaced commas. Overall, the
Grammarly extension can help to catch an impressive 250 errors!
11. Alexa Traffic Rank: This Chrome extension makes tracking your traffic easy,
and it does it without interrupting your browser experience! It lets you see the
number of sites linking into your site, the load time, and your traffic rank.
12. Domain Hunter Plus: This handy tool will help every online marketing
consultant track domains that have expired and identify broken links.
13. MozBar: Every internet marketing consultant needs well-honed SEO skills.
Luckily, there are a number of Chrome add-ons for SEO out there, including
MozBar. One of the best SEO browser extensions, MozBar lets you see the Page
Authority and Domain Authority of any link. As an added bonus, you can also use
the “Page Analysis” feature in order to generate a list of inbound links to any
piece of content.
14. Page Analytics by Google: Another one of the great Chrome add-ons for SEO
out there, this useful SEO browser extension provides you with a range of
valuable analytics for your web content, from bounce rate to traffic to time-on-
page. All in all, Page Analytics is a great way to track the performance of your
blog or website.
15. Chrome Remote Desktop: IT problems are a surefire way to ruin any internet
marketing consultant’s day. Luckily, the Chrome Remote Desktop extension can
be a real lifesaver, letting you hand over control to your computer remotely so
that an IT professional can quickly fix the problem.
In conclusion, whether you need browser extensions to give your SEO capabilities a
boost or handy tools to make your social media strategy easier, these 15 extensions are
bound to make work easier for internet marketing consultants.